Hi, I'm Spyros!
Digital Creative Copywriter
ABOUT
In my own wor(l)ds
I AM
I'm a digital copywriter and a resourceful storyteller, working seamlessly across media, agencies, platforms, screens and tight deadlines.
I've been writing, producing, managing, optimising, gamifying and shooting content for brands,
in the digital realm, for the past 20 years.
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I'm a hard-working team player, ready to take on any creative challenge!
I AIM
My aim is to create captivating, scroll-stopping, goal-driven and eye-catching branded experiences.
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My aim is to explore the ways emerging technologies could augment creativity and break new grounds for brands.
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My aim is to explain technology, gadgets and the Web in plain words.
So, I have 15+ years of writing experience, in major Greek Media,
as a freelance tech journalist
I LOVE
I love blending graphics with music!
I'm a Visual Jockey, and I've edited & projected sensory-loaded visuals in Greek venues during the '00s.
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I love synthesizers. I'm into electronic music production since 2010.
I love my family! I'm married & a father of two, who's ready to relocate anytime, anywhere.
I'm Spyros, and I'd love to meet you today!
COPYWRITING
Digital, Social, ATL
attp, Summer 2020: Naming, Digital & Social Media Copywriting for "STELLAR".
attp, June 2020: Radio Script, Website & digital copywriting for Akti Vouliagmenis.
attp, 2019: Scriptwriting for the YouTube branded comedy series "OUT OF THE BOX", starring three top Greek comedy stars.
attp, 2019-2020: Social Copywriting [posts, activations, stories on FB and IG] for the leading coffee & snacks takeaway Greek brand.
attp, 2020: Social campaign for the launch of Gregory's Lemonade. [Concept & copywriting]
attp, 2020: Social Media Activation, to celebrate the 2020 World Friendship Day and the Gregory's thermos' line.
attp, June 2019: Concept, Copywriting, Digital Creative Direction, for the 10-year anniversary event of iSquare.
attp, 2018: Facebook activation, Contest, social calendar [Concept, Copywriting]
attp, 2018: Facebook activation, Contest, social calendar [Concept, Copywriting]
attp, 2017-2019: Series of Christmas-themed Facebook Activations. Social calendar.
IPG, 2017: Concept and copywriting for the multi awarded interactive web game for Chef's Stelios Parliaros' signature line of Ice Creams.
IPG, 2017: Copywriting for the Iconic Chupa-Chups sweets brand. "The Glyps-Sync Challenge".
IPG, 2017: Educational Social Activation for a new line of NEFF appliances.
IPG, 2015 - 2017: Digital copywriting for the major Greek FMCG cold cuts client, Creta Farms.
IPG, 2016: Concept, copywriting, scripts, for influencer promo video series and giveaways for Vaseline Greece.
IPG, 2017: Copywriting [Tagline] for the major Uni cosmetics brand, LUX.
Ogilvy, 2008: Comecloser.gr interactive messaging service via MSN, for the promotion of LifeCams. 2 x Grand Ermis Winner.
Ogilvy, 2008: Award wining [ERMIS Silver] banner campaign for the Vichy Homme series of cosmetics.
CONTENT WRITING
Technology themed articles & native content for web and print
2007-2017: Tech Columnist, Content Writer, Social Media Manager, under the alias Spyros VJ.
2015 - 2020: Contributing technology writer, columnist.
2007 - 2009: Contributing Writer for the print edition of premium youth magazine "Free" (Lambrakis Editions).
CONTENT MANAGEMENT
Impactful content for branded sites, mobile campaigns and mega sport events
Content writing and management, for the Eureka Baby branded site.
2010-2014: Led a team of 20 language professionals on creating & optimising premium SMS content for major TELCO clients around the globe. [MTS, Vodafone, Du, T-Mobile, etc.]
2002 - 2004: Responsible for writing, editing, proofreading, fact-checking and uploading, news-related material on ATHENS 2004 official website.
CONTENT CREATION
Technology, visual and audio explorations, as a content creator
2010 - 2020: My tech column in print, turned into a Facebook Page, where I present news & analyses about gadgets and SoMe.
2010-2017: A collection of cinemagraphs, loops and images made by yours truly! Click the link below for more:
Listen to my sonic adventures in electronic music and beatmaking, over the past 6 years. Follow the link below: